Apple Event: 5 Big Things Announced, Including New iPhones

Apple Chief Executive Tim Cook speaks at the Apple Worldwide Developer conference in San Jose California on June 4.   Elijah Nouvelage  REUTERS

Apple Chief Executive Tim Cook speaks at the Apple Worldwide Developer conference in San Jose California on June 4. Elijah Nouvelage REUTERS

Apple has discontinued all of its phones that use headphone jacks, and it's no longer including a lightning dongle in the box with phones to allow you to use a traditional headset. During that period, which is typically slow for Apple, China's Huawei Technologies surpassed Apple as the second-largest seller of smartphones based on Gartner's calculations.

Every new Apple iPhone is an X thanks to the launch of the XR, XS and XS Max, with the pricier ones being the first iPhones to support eSIMs. This looks like a direct replacement of the smaller iPhone 8. This is a smart looking smartphone that surprisingly doesn't feel that big.

The form factor is almost identical to the original but the iPhone Xs Max has a giant 6.5-inch screen.

By combining the image with machine learning the XS can perform instant red-eye reduction as well as a new and improved Portrait Mode that lets you change the depth-of-field after you've taken the photo.

If you missed the big event, here's a quick recap of Apple's new gadgets and their most notable features. At the back you'll find the dual rear camera set up.

Preorders for the XS start at $1629, and the XS Max starts at $1799.

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The iPhone XS directly replaces last year's iPhone X at the now standard iPhone price of $999 (around R15,000 in the US) to start. Despite being all glass and steel, the iPhone XS Max isn't slippery at all. It's got a similarly powerful battery that should carry most users through at least one day of use. Apple WatchSeries 4 has a redesigned UI with new complications. Apple calls this 6.1-inch display "Liquid Retina", and it's 1792 x 828 resolution with 326 pixels per inch. The limited time we had with the iPhone XS Max, we were impressed by the OLED display Apple has incorporated.

Unveiled at the company's Gather Round event in Cupertino, it will be available soon after the also new iPhone XS and XS Max.

It has a new 12MP wide-angle lens and a 12MP telephoto lens. Apple's iPhone XR has a 12-megapixel camera with f/1.8 aperture.

While much of the hype was predictably around the three new iPhone models, the Series Four watch was treated to some major upgrades that did not go unnoticed. The front camera too remains the same 7MP module but what's new is the all-new video stabilisation. According to Apple, this is the fastest processor it has ever made.

The iPhone Xs, the direct successor to last year's X, features a 5.8in edge-to-edge OLED display that boasts a 60% greater dynamic range of colours over the iPhone X.

"For consumers, eSIMs present clear advantages thanks to the increased flexibility and seamless device roaming they support, meaning operators can curry favour amongst customers by supporting Apple's decision".

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